Just a few years ago, the amenity kit was a basic offering. If they were fortunate, Business Class passengers would be given a plastic toothbrush, a tiny tube of toothpaste, a one-use eye mask, a plastic comb, and a pen. In the 80s & 90s, the sheer existence of amenity kits was a novelty – at best, passengers would find basic toiletries in a washroom basket.
Fast forward to the present day, and the amenity kit has outshone its humble beginnings, transforming into a coveted item that leading Business Class airlines vie to evolve and perfect. These designer kits are now collectable, luxurious resources, filled with branded high-end toiletries worthy of adorning the shelves of the many premium boutique stores.
Driven by the trend of upgrading food, drink, cabin interiors, and sleepwear, the once-meagre amenity kit counteracts the effects of long-haul travel, functioning as a comprehensive luxury wellness pack. Once a dull afterthought, the bag itself has become a fashion statement - a collectable item one is proud to carry home and re-purpose for use time and again.
Ten of the best airline Business Class amenity kits:
Air New Zealand Business Class Amenity Kit
Air New Zealand has partnered with the Māori skincare company Aotea showcasing the very best of Aotearoa (the Māori name for New Zealand) on the world stage. The exclusive products of the amenity kits feature Aotea products inspired by mātauranga Māori (Māori knowledge) and contain ingredients including Kawakawa, Harakeke and Mānuka.
Exclusive to Business Premier passengers - the Kawakawa Balm has just three ingredients, Mānuka oil, Kawakawa, and Beeswax. This healing balm treats everything from dry lips to psoriasis, insect bites, and burns.
Passengers in Business Premier also have Harakeke Seed Oil & Mānuka Water Hand & Body Cream. Made from Harakeke Seed Oil & Mānuka Water, this body cream is packed with Omega 3, 6, and 9 and high in linoleic acid, making it perfect for dry skin due to its healing and anti-inflammatory properties.
Read the BusinessClass.com review of Air New Zealand Business Class
Qantas Amenity Business Class Amenity Kit
Qantas has a collectable and stylish range of six amenity kits – the Qantas Centenary Collection – inspired by inflight designs from the 1960s to the present day. Each kit is the airline's most sustainable to date and includes dental kits containing bamboo toothbrushes, ear plugs, terry cotton eye masks, socks with a 30 per cent bamboo content, and Australian botanical wellness sets that include Li-Tya lip balm, face and hand cream, all packaged in recycled craft paper.
Also, Qantas and Tourism Western Australia have collaborated with Western Australian Wongi artist Kevin Wilson to display his artwork on a limited series of Qantas amenity kits featuring some of WA's most stunning locations. The artwork incorporates elements of ancient paths, waterways, and wildlife from iconic WA destinations such as Ningaloo Reef, the Margaret River Region, the Kimberley, and Perth.
Business Class passengers on Qantas international flights from Singapore, London, and Rome to Perth will receive these limited-edition amenity kits.
Children aged 3 to 6 receive a complimentary kit containing a fun aircraft window-shaped etch-a-sketch, activity book and zip bag.
Read the BusinessClass.com review of Qantas Business Class
Air India Amenity Business Class Amenity Kit
Following the recent high-profile takeover by the Tata Group, Air India has unveiled a range of amenity kits created with the luxury American travel & lifestyle brand TUMI. The newly-privatised carrier is on a mission to improve every facet of its service - and the premium onboard experience is at the top of the agenda.
Air India's Business Class kits offer a hard shell mini-case inspired by TUMI's 19 Degree collection. Passengers receive a bonus vegan leather patch which can be monogrammed with their initials at TUMI stores. The kits contain products by Malin + Goetz and include lip balm, hand and body lotion and face mist. An eye mask, dental products, ear plugs, socks, pen and tissues are also supplied.
TUMI also supplies sleepwear from recycled materials blended with cotton for extra softness and breathability. Each sleeper suit comprises the equivalent of twenty-three 500ml plastic bottles – resulting in 18 million plastic bottles being diverted from landfill sites annually. The Tumi sleepwear comes in a handy reusable drawstring bag.
Read the BusinessClass.com review of Air India Business Class
TAP Air Portugal Business Class Amenity Kit
TAP Air Portugal and Lisbon-based cosmetic brand Benamôr have launched a new amenity kit containing premium Portuguese beauty products for all Business Class customers. Benamôr supplies all liquid soaps, creams, and beauty products for TAP's Business Class flights and for use in the Lisbon Premium Lounge.
Benamôr is best known for its iconic cosmetics recipes, including Créme de Rosto, which contains rose extract and gives the skin an immediate radiant glow, and Alantoíne hand cream. The brand prides itself on its commitment to transparency, providing a complete list of ingredients for each product, which are 99% natural. All products are ethically hand-made, dermatologically tested, and cruelty-free.
Founded in 1925 in the heart of Lisbon, Benamôr is a renowned apothecary brand, and all of its beauty products are developed and prepared by hand, using a blend of Portuguese botanical ingredients and natural perfumes.
The new Amenity kit partnership follows news of an exciting gastronomic collaboration with the finest Portuguese chefs and a new inflight menu for Business Class passengers.
Read the BusinessClass.com review of the BusinessClass.com experience on TAP Air Portugal
Air France Business Class Amenity Kit
New to Air France Business Class and Premium Economy customers are elegant and reusable amenity kits fashioned from recycled and eco-friendly materials.
The Business Class amenity kit features a stylish herringbone pattern and the airline's emblem of a winged seahorse. It comes in two colours – navy blue and beige with a signature red zipper pull and is made of 96 per cent recycled material. The kit contains rejuvenating hand cream and Hydra-essential moisturising face gel from cosmetics partner Clarins. Essentials include an eco-friendly toothbrush, ear plugs, a soft eye mask, a pair of socks and a tube of toothpaste. Other seat amenities include slippers, a shoe bag, ultra-soft pillows and a stylish comforter.
The airline has recently launched a new range of cute products aimed at its youngest passengers. Children now receive a new activity kit containing a little dog-shaped figurine with a suitcase, a plane in the airline's colours, a runway jigsaw puzzle, an activity book and coloured pencils. The kit opens, revealing a fun French bakery décor, and the figurine wears a sailor top, two emblematic nods to France. Babies under two receive a kraft paper kit containing a cuddly toy dog.
Read the BusinessClass.com review of Air France Business Class
Qatar Airways Business Class Amenity Kit
The Doha-based airline has an exclusive amenity kit partnership with iconic French perfumer, Diptyque for its skin care products. On selected outbound flights from Doha, passengers will receive their Diptyque products in a branded amenity kit – and on selected inbound flights, they are presented with bespoke gift boxes featuring Diptyque's signature oval branding.
The new amenity kits feature body lotion, lip balm, face cream and Diptyque fragrance – 'Eau Rose' Eau de Toilette - an infusion of the finest damascene and centifolia roses, or the brand's signature '34 Boulevard Saint Germain' Eau de Toilette with notes of amber, patchouli, cinnamon and rose. All the packaging aligns with Qatar Airway's sustainability policies – the Diptyque bags are made from vegan leather, while the eyeshade and socks are from recycled plastics.
Diptyque has provided Qatar Airways with washroom products in its premium lounges at Hamad International Airport since 2021.
The Diptyque branded amenity kits debuted on flights to and from the Americas, Australia, New Zealand, London and Paris routes operated by Airbus A380s.
Children receive an interactive collectable traveller pack containing many fun activities to entertain them.
Read the BusinessClass.com review of Qatar Airways Business Class
Singapore Airlines Business Class Amenity Kit
This award-winning Asian carrier has collaborated with iconic British perfumer Penhaligon's since late 2020 for the airline's Business class amenity kits. In early 2023, the Quercus range of products was updated to the LUNA range of products, consisting of a 4-gram Lip balm, 7ml facial mist and 30ml hand lotion, though passengers must request their amenities kit from the cabin crew. Additional items, such as razors, dental kits and combs, are also available from the lavatories, along with a selection of toiletries from Penhaligon's.
Business Class passengers will find socks, eye masks and slippers at their seats upon boarding, and those with young children can reserve bassinets at select bulkhead seats. Children also receive an activity pack or soft cuddly toy to occupy them.
Hot towels are passed around the cabin several times, including pre-and post-meal service, infused with Singapore Airlines' signature Batik Flora scent.
Read the BusinessClass.com review of Singapore Airlines Business Class
Emirates Business Class Amenity Kit
Long-haul passengers on overnight flights on Emirates are in for a real treat as the amenity kit bag is a bona fide wash bag available in multiple full sizes. The Middle Eastern airline has a long-standing partnership with the luxury Italian brand Bulgari to create separate kits for men and women. These include luxury items from their fragrance, Aqua Pour Homme for men and Omnia Crystalline for women. Aqua Pour Homme is a citrus and fruity fragrance with top notes of mandarin orange and petitgrain, while Crystalline is a delicate floral fragrance with notes of Japanese fruit.
Men receive the Bulgari moisturiser, aftershave balm, and useful items such as deodorant, shaving foam, and razor. The women's washbag contains a compact mirror, Bulgari body lotion, hand cream, and Eau de Toilette. All passengers will also find toothbrushes, tissues, and a fold-up brush.
Babies on Emirates flights are well-cared for, with a bassinet provided on all aircraft. It is best to reserve this in advance to assure availability. On the ground, complimentary strollers are available at Dubai International Airport. Toddlers receive soft toys, while older children get travel-themed activity packs.
Hot towels precede the meal service for added refreshing comfort.
Read the BusinessClass.com review of Emirates Business Class
Turkish Airlines Business Class Amenity Kit
Turkish Airlines, the national carrier of Türkiye, now offers male and female Salvatore Ferragamo branded amenity kits to its intercontinental Business Class travellers.
The bags from the luxury Italian brand are available in various colours depending on the time of year and boast an elegant and practical design that can be used even after the journey ends.
In keeping with Turkish Airlines' commitment to sustainability, the travel set includes luxury soft socks, high-quality eye masks, and earplugs made from recycled plastic, while the toothbrush is crafted from wheat straw. Additionally, the paper brochures in the set are printed on Forest Stewardship Council (FSC)-certified paper, ensuring responsible sourcing. Skincare products help passengers feel refreshed and relaxed during the flight.
Turkish Airlines has introduced new bedding, including a plush pillow, a thick velvet-touch blanket, and a mattress protector.
Molton Brown or Turkish orange-scented air freshener and hand lotion await passengers in the lavatories. The provided hot towels are a refreshing way to begin a meal on long-haul flights.
Turkish Airlines provides dedicated amenity kits specially designed for its youngest Business Class passengers with cute child-sized slippers, headphones, fun eye masks, super-soft socks and dental kits. Families travelling with infants can request seats suitable for a bassinet; these should be reserved in advance to guarantee availability.
Read the BusinessClass.com review of Turkish Airlines Business Class
KLM Business Class Amenity Kit
Amenity kits from Dutch fashion designer Jan Taminiau come well-stocked with useful inflight accessories like eyeshades, earplugs, socks, and dental kits. Lip balm and face moisturiser are sourced from Dutch cosmetics and lifestyle brand Rituals. The amenity kits come in multiple designs and colours, adding new designs each year.
Refreshing facial spray and hand lotion from Rituals await in the lavatories. Hot towels are a cleansing way to begin a meal on a long-haul flight. Another clever touch is the small tins of Dutch Wilhelmina mints served with the meal. Slippers are only provided on selected routes to Asia.
KLM's Delft Blue House collection is the airline's most special and unique calling card and a genuine collector's item. This long-standing tradition dates back to the 1950s is a crew and passenger favourite. Business Class passengers on intercontinental routes receive a complimentary Genever-filled (Dutch gin) Delft house modelled on an actual building in the Netherlands. Each year, the airline picks a new building and story to honour, often celebrated with great excitement by locals. Each house has a number on the back – now up to 103 – allowing travellers to record them via a dedicated phone app and collect them all.
Read the BusinessClass.com review of KLM Business Class
Final thoughts
Business Class amenity kits have evolved into luxurious wellness packs containing high-end beauty brands in stylish designer cases. These products highlight the healing properties of native ingredients and showcase global cosmetics, ensuring a win for Business Class customers.
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