H
Homer
Guest
IHG Rewards Club will evolve over 2015 and 2016 initially in the following ways:
• Introducing a new top membership level in July 2015. This new membership level can be reached by earning 75,000 qualifying points or staying at IHG hotels for 75 qualifying nights, over the course of a year.
• An industry first: IHG Rewards Club will offer its most loyal members in this new membership level 100% extra bonus points on qualifying stays. Members of this newest level will also be able to choose between receiving 25,000 points or upgrading a friend or family member to Platinum.
• The qualification requirements for all membership levels have been restructured to make it easier for members to be rewarded for their loyalty. Club members will need to earn just 10,000 qualifying points or stay for 10 qualifying nights to be eligible for Gold membership. Gold members will need to earn 40,000 qualifying points or stay for 40 qualifying nights to reach Platinum membership.
• IHG is enhancing its ability to learn about members and then utilise this information through a new Customer Relationship Management (CRM) system. This system will enable hotels to respond to members’ preferences at every stage of the guest journey and offer services and experiences that are personally relevant to them. From recognising stay preferences such as room location or pillow type and tailoring their booking options, to relevant post stay offers.
• To enable IHG to reward our guests who stay with us most often, starting from May 2016, IHG will expire all points for IHG Rewards Club Members if they have not earned or redeemed any points at all in the previous 12 months. IHG Rewards Club members will continue to maintain their point balances simply by completing a qualifying stay at one of IHG’s 4,800 hotels or redeeming some of their existing points during a membership year.
•Are the point requirements for Reward Nights changing?
Our point requirements are changing slightly for 2015, effective 1 May 2015. We'll be raising less than 300 hotels by 5,000 or 10,000 points and we're lowering about 150 hotels by 5,000 points. The overall point requirement of 10,000 to 50,000 points for all Reward Nights is not changing.
Member Benefits | IHG
IHG Rewards Club Member Benefits FAQ | IHG
Change to IHG Rewards Club - FlyerTalk Forums
Från ovanstående tråd:
Posts: 43
Quote:
Originally Posted by The Mileage Millionaire http://www.flyertalk.com/forum/inte...g-rewards-club-post24660722.html#post24660722
Will there be changes to the Ambassador / Royal Ambassador programs, too?
No additional changes at this time.
IHGSteve
Company Representative, Intercontinental Hotels
• Introducing a new top membership level in July 2015. This new membership level can be reached by earning 75,000 qualifying points or staying at IHG hotels for 75 qualifying nights, over the course of a year.
• An industry first: IHG Rewards Club will offer its most loyal members in this new membership level 100% extra bonus points on qualifying stays. Members of this newest level will also be able to choose between receiving 25,000 points or upgrading a friend or family member to Platinum.
• The qualification requirements for all membership levels have been restructured to make it easier for members to be rewarded for their loyalty. Club members will need to earn just 10,000 qualifying points or stay for 10 qualifying nights to be eligible for Gold membership. Gold members will need to earn 40,000 qualifying points or stay for 40 qualifying nights to reach Platinum membership.
• IHG is enhancing its ability to learn about members and then utilise this information through a new Customer Relationship Management (CRM) system. This system will enable hotels to respond to members’ preferences at every stage of the guest journey and offer services and experiences that are personally relevant to them. From recognising stay preferences such as room location or pillow type and tailoring their booking options, to relevant post stay offers.
• To enable IHG to reward our guests who stay with us most often, starting from May 2016, IHG will expire all points for IHG Rewards Club Members if they have not earned or redeemed any points at all in the previous 12 months. IHG Rewards Club members will continue to maintain their point balances simply by completing a qualifying stay at one of IHG’s 4,800 hotels or redeeming some of their existing points during a membership year.
•Are the point requirements for Reward Nights changing?
Our point requirements are changing slightly for 2015, effective 1 May 2015. We'll be raising less than 300 hotels by 5,000 or 10,000 points and we're lowering about 150 hotels by 5,000 points. The overall point requirement of 10,000 to 50,000 points for all Reward Nights is not changing.
Member Benefits | IHG
IHG Rewards Club Member Benefits FAQ | IHG
Change to IHG Rewards Club - FlyerTalk Forums
Från ovanstående tråd:
Posts: 43
Quote:
Originally Posted by The Mileage Millionaire http://www.flyertalk.com/forum/inte...g-rewards-club-post24660722.html#post24660722
Will there be changes to the Ambassador / Royal Ambassador programs, too?
No additional changes at this time.
IHGSteve
Company Representative, Intercontinental Hotels
