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St Regis to open in Belgrade's new waterfront development

St Regis to open in Belgrade's new waterfront development

The renowned St. Regis brand, part of Starwood’s prestigious portfolio, will soon unveil its latest European address within Kula Belgrade—Serbia’s tallest and most ambitious mixed-use skyscraper anchoring the revitalized Belgrade Waterfront.

Developed by Belgrade Waterfront LLC, the forthcoming hotel will offer 125 exquisitely appointed guestrooms and suites, complemented by 220 branded St. Regis residences, with the highly anticipated opening now projected for early 2026.

Michael Wale, President of Starwood Hotels & Resorts for Europe, Africa, and the Middle East, shared: “We are thrilled to deepen our collaboration with Belgrade Waterfront LLC and bring the legendary St. Regis experience to Serbia for the first time. As Belgrade cements its reputation as a cosmopolitan destination, our arrival marks a new era of luxury hospitality in the region.”

The St. Regis Belgrade will occupy the lower nine floors of Kula Belgrade, affording guests sweeping vistas of both the cityscape and the Sava River. Among its highlights will be a signature rooftop dining venue offering panoramic city views, a refined all-day restaurant, and a St. Regis Bar inspired by the celebrated King Cole Bar in New York City.

Discerning travelers can expect a curated array of leisure amenities, including a world-class spa, heated indoor pool, state-of-the-art fitness center, and expansive conference and event facilities designed for both business and social occasions.

St. Regis’ hallmark Butler Service promises a truly personalized stay, with attentive staff anticipating needs and tailoring every detail to individual guest preferences.

Soaring over 550 feet above the Sava River and facing the historic Kalemegdan Fortress, Kula Belgrade (meaning "Belgrade Tower") is redefining the city’s skyline. Conceived by the acclaimed global design firm Skidmore, Owings & Merrill, the tower will feature Belgrade’s only public observation deck at this elevation, offering unmatched 360-degree views.

The 220 St. Regis-branded residences, spanning from 750 to 1,700 square feet and distributed between the 14th and 39th floors, grant privileged owners access to the full suite of hotel services and exclusive amenities.

Set along the banks of the Sava River, the transformative Belgrade Waterfront development encompasses business centers, luxury hotels, educational and healthcare institutions, a 1.1-mile public promenade, lush parks with recreational features, a vibrant Cultural District, and a Historic Plaza, all designed for a new era of urban living.

Despite its architectural acclaim, the Belgrade Waterfront project continues to spark debate among locals. Many see it as emblematic of the gentrification reshaping European capitals, with Serbia’s average monthly wage—now approximately €500—highlighting the project’s appeal to a global luxury clientele. Grassroots organizations and civic groups have organized multiple demonstrations, voicing concerns over inclusivity and urban development priorities.